How To Launch an E-commerce Store in 11 Steps

Choosing the right platform is vital to prevent problems SEO, usability, positioning and, above all, waste of money.
There are several e-commerce platforms like PrestaShop, OpenCart, Shopify, BigCommerce, etc. But the question is: what is best for our business? The answer will depend on the trade we want to create.

Choosing the right eCommerce platform or shopping cart can be crucial, so, have a look at their comparative features before proceeding any further.

Have you already chosen it? If not, just follow the links at the end of this paragraph – they will take you to the best sites where you can check domain names. Here is an approximate list of what other merchants consider when they choose a domain name provider:
Competitive price.

• Free WHOIS protection for some period of time.
• Domain API (allows users to search for, register, renew, and delete domain names programmatically)
• Clean UI, maybe designed for admins to manage multiple domains.
• Fast and simple domain management screens.
• Responsive and informed support.
• Real-time DNS (Domain Name System) propagation support.
• 1-click activation of Google Apps.
• The simplicity of sub-accounts creation and extending administrative control to third parties.
• Great process and status updates on domain transfers.

A quality web host is essential for website owners. While free hosting is technically available out there in the wild, you’ll find that you get limited bandwidth, generic domain names, and other distressing shortcomings.
When it comes to hosting your eCommerce site, you don’t want to mess with sub-par servers and unexpected downtime at the most important times. Can you imagine dealing with those issues in the middle of a Black Friday sale? It’s just not worth it. With a quality web host, you can achieve world-class performance on every site and scale to millions of visitors.

One of the fundamental aspects when creating any web or blog is the design, which we must deal with after defining the architecture of information. Undoubtedly, the design is the most creative part of the project as it gives an attractive external appearance, capable of arousing interest and attracting public attention.
Also, creativity and other resources used in this stage are very varied, because they can include photographs, illustrations, videos, animations and audio recordings, and other formats.

To ensure that your users will have a pleasant navigation experience to facilitate your purchase your e-commerce must be optimized to be compatible with any device. In this way they will feel more comfortable buying. In fact, the trend is that the device in which people tend to do more shopping is the Tablet, this compatibility also make sales increase and have more profits.

Unlike a visit to a street store, the buyer can’t touch the product you offer. That’s why it’s highly recommended to supply each item with a brief, straight-to-the-point description and multiple quality photos, as well as videos if needed. Such exhaustive information helps the customer make a positive decision without the necessity of physical contact with the object.

New technologies allow online stores to collect many opinions from customers in a very visual way. Both positive comments and negative display, do not forget that if a consumer enters a store and only finds positive comments might distrust the website also that highlights the drawbacks and weaknesses that may not know, what which offers the opportunity to improve and meet the demands of your customers.

Buttons purchases must be of a color that attracts attention of the customer, and must state how many products are already there. Do not make buyers click more than a few times to buy the product they want, otherwise your cart dropout rate can be quite high.

There are some payment options such as PayPal, MasterCard, Visa and others. And do not forget currency exchange, if you are going to trade worldwide.

You must have a special facility to handle orders in place and, of course, once the goods are ordered, shipping and ensure prompt delivery. Customers should have the ability to view the status of your order at all times, you should also use proper packaging and avoid any damage to the product so that the customer is satisfied.